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Bookbird Blog

Edwina Fairley

Edwina Fairley
Edwina understands how hard it is to run a business: she's operated her own dog walking business in Auckland in years past. Juggling every ball to make ends meet can be stressful and frustrating, she knows! As the Make Change guru, she's now invested in helping business owners reach their goals by helping them get their accounts in order. In addition to this new role, Edwina enjoys rock climbing and small trips around New Zealand.

Recent Posts

How to boost your cash flow with smart financial planning in 2018

[fa icon='calendar'] Apr 9, 2018 10:10:26 AM / by Edwina Fairley

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Getting a business off the ground is a huge undertaking – one that’s often undertaken on a wing and a prayer and not much forward planning at all. Now that you’ve made a start, it’s important that your business continues to thrive in the coming years.

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The 5 foundations you need to secure your small businesses finances

[fa icon='calendar'] Apr 9, 2018 10:06:51 AM / by Edwina Fairley

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Keeping your business finances in check will be the difference between success and failure. Your business exists to make money, but if you don’t get the foundation of your finances right, you could end up without anything left after your expenses.

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Does your business have an exit strategy?

[fa icon='calendar'] Apr 3, 2018 12:00:00 AM / by Edwina Fairley posted in business tips

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It might seem a bit morbid or sad to think about it now, but one day you’ll be leaving your business. It could be because of a sad reason, but it could also be exciting – you’ll be moving on to something new or retiring to enjoy world travel or time with the family.

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How to train your customers to pay on time

[fa icon='calendar'] Mar 27, 2018 12:00:00 AM / by Edwina Fairley posted in business tips

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One of the biggest problems our clients face is getting clients to pay their invoices on time. If you don’t get the money you’re owed when you need it, you can face serious cash flow issues.

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Four tips for an awesome invoicing process

[fa icon='calendar'] Mar 20, 2018 12:00:00 AM / by Edwina Fairley posted in business tips

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We all know that the sooner we send out our invoices, the sooner we get paid. However, actually remembering to do it is an entirely different thing.

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How credit control mistakes could harm your business

[fa icon='calendar'] Mar 6, 2018 9:26:40 AM / by Edwina Fairley posted in business tips

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An important factor that can sink a small business is not being able to get the money you’re owed. You send out invoices and hope for the best, but if clients take too long to pay or ignore you, then you don’t have the cash in the bank when you actually need it.

A credit control process is a way for you to ensure you get paid on time every month. If you’re sending 20+ invoices a month – or you’re regularly getting paid late – you should consider creating a simple policy.

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5 Ways you can save your business some extra money in 2018

[fa icon='calendar'] Feb 28, 2018 11:33:29 AM / by Edwina Fairley posted in business tips

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Creating a lean business in 2018 will have myriad benefits – you’ll have more money available to help you grow, and you may be able to draw out more to enjoy in your personal life. By lowering your expenses and saving money, you help to insulate yourself against fluctuations in the market. It’s a win-win.

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5 ways you can improve cash flow in your business right now

[fa icon='calendar'] Feb 28, 2018 11:33:07 AM / by Edwina Fairley posted in business tips

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If you asked me what the single most important factor differentiating a successful business from one that’s struggling, I’d shout, “cashflow!” Having positive cash flow enables your business to meet its obligations every month, while still having the funds available to grow and take advantage of opportunities.

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The 3 biggest business growth killers no-one is talking about

[fa icon='calendar'] Feb 28, 2018 11:32:04 AM / by Edwina Fairley posted in business tips

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The goal of any small business owner or entrepreneur is to create a profitable business. One of the best ways to do this is through growth – by scaling the business up, you’ll be able to bring your ideas, products, or services to more people, all while increasing your profits.

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A beginner’s guide to managing your bookkeeping effectively

[fa icon='calendar'] Feb 28, 2018 11:31:08 AM / by Edwina Fairley

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Congratulations, you’re ready to start a remarkable journey! You’re joining the ranks of thousands of other New Zealanders who run their own small business and provide for their families.

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